WHEN STARTING
- Research on pinterest and find at least 10 different designs that are created on a modular grid.
- Open an 11x17 inch document at 300ppi.
- Create a grid with margins, columns, rows and gutters. You choose how many, but more modules might give you more flexibility. Use the View>New Guide Layout function in Photoshop for easy setup.
Your event is for something that is happening between April and June of this year. Find a real concert, performance, or event that is actually happening and gather information about it. Don't worry about their existing design, images or logos -- give me a fresh perspective!
You will need to illustrate the following concepts:
- A design based on a modular grid
- Alignment -- Try to use this rule: Everything should align with something.
- All necessary information to easily get people to come to this event. Don't assume "people will know what I mean." Always make your information more clear rather than less clear.
- Creative imagery related to your event. This can be photographs or vector designs.
- An understanding of previous design skills (using appropriately-sized images, keeping things on separate layers, use of tools and brushes, setting up a grid, etc.)
- Exploring text in an illustrative way